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Building Success with AEC Teams

With a decade of experience in Architecture / Engineering / Construction and commercial real estate marketing, I specialize in delivering high-quality proposals, designs, and strategies that drive results.

Creative Marketing, Winning Proposals, and Seamless Collaboration

I am a creative, collaborative marketing professional with a decade of experience producing high-quality deliverables that help teams win impactful projects in the Architecture, Engineering, and Construction (AEC) industry. With expertise in proposal management, graphic design, and client-focused marketing strategies, I thrive in dynamic, team-oriented environments where I can apply my technical skills and creative problem-solving to meet deadlines and exceed expectations. My colleagues describe me as approachable and enthusiastic, which helps foster strong relationships and a sense of trust among teams.

Skills at a Glance

  • Proposal Management (RFPs/RFQs)
  • Adobe Creative Suite (InDesign, Photoshop, Illustrator)
  • Database Management (Asana, Open Asset)
  • Web Design, Graphics & Branding
  • Team Collaboration
  • Creative Problem-Solving
  • Positive Culture-Building
  • Adaptability & Deadline Management
Uber World HQ under construction - Photo by Alisha Rosen
Uber World HQ while under construction

Featured Project: SF Animal Care & Control Proposal

SFACC Quals Cover - Animals around Historic Building

With QA as the Prime consultant on this proposal, I managed the content from 12 subconsultants and our internal team, ensuring compliance with the City of San Francisco’s strict requirements and delivering a polished, printed & bound, on-time submission.
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The proposal cover highlighted the building’s historic facade alongside animal imagery, framed by the Seal of San Francisco, to visually represent the project’s purpose.

Diagram of connecting previous relationships between companies

A standout diagram illustrated the collaborative relationships between the Prime and subconsultants, showcasing my ability to distill complex team structures into clear visuals. I had the pleasure of working with several of these subconsultants in a previous dozen-plus team proposal for the Uber World Headquarters, which we also secured.

This proposal successfully secured the project, highlighting the value of strategic coordination, creative and visual storytelling, and meticulous attention to detail. The Animal Care & Control facility is now fully operational and helping the animals of San Francisco.

SFACC Quals Cover - Animals around Historic Building

Current and Past AEC & Real Estate Clients

Quezada Architecture logoTEECOM logoCumming Group logoBlack Developers Forum logoStallworth Digital Libraries logoParadigm SE logoMarsh Marketing logoBlack Kite Consulting logoTrammell Crow Company logoAE7 logo

Testimonials

Sam Fajner headshot

Sam Fajner

Principal, Executive Vice President @ TEECOM

Alisha joined TEECOM as a Senior Marketing Specialist to cover when our entire Marketing team was on leave. Alisha did a fantastic job delivering excellent marketing services, from collateral development to responses to RFP/Q, graphic design, and presentations. She integrated with the team gracefully, with a go-getter attitude and a true partner mindset. Alisha brought expertise in many facets of marketing and cared deeply about her final product, as well as the service and experience she provided. If you need help in marketing, communications, graphics, web design, Alisha is the person you want to add to your team! It would be a pleasure to work with her again.

Marie Franklin Headshot

Marie Franklin

Marketing Manager @ TEECOM

I highly recommend Alisha's Marketing Consultancy Services. She was able to come in and hit the ground running. She worked with multiple team members who had wonderful feedback to share. Alisha was flexible and willing to take on any project I put in front of her. I would definitely work with Alisha again!

Ed Tingley headhsot

Edward Tingley

Principal @ LoFT A+D

Alisha never backs away from a task, large or small. She's especially good at what she does because Alisha truly enjoys the work. Her innate sincerity and inquisitive nature are equally matched by her friendly, outgoing personality.

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Discover how I can support your next project — get in touch today.

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About Me

I’m a marketing professional and digital designer with expertise in AEC marketing, as well as website design, branding, and collateral production. Whether crafting winning proposals for multi-firm teams or designing engaging websites and visual identities, I bring creativity, collaboration, and a results-driven, positive mindset to every project.

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Based in San Francisco
alisha@alisharosen.com
+1 415 250 4383
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